How effective are rewards programs in promoting payment card usage? : Empirical evidence

How effective are rewards programs in promoting payment card usage? : Empirical evidence

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Evidence from Credit Card Dataa€, The Quarterly Journal of Economics, 117 (1), 27-52. HAYASHI, F. (2006): a€œPricing and Welfare Implications of Payment Card Network Competitiona€, Payments System Research Working Paper, PSR WP 03, anbsp;...


Title:How effective are rewards programs in promoting payment card usage? : Empirical evidence
Author: Santiago Carbó-Valverde, José M. Liñares-Zegarra
Publisher:Fundacion BBVA - 2009
ISBN-13:

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